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Weâre big enough to lead the charge in decentralized finance but small enough that your ideas will make waves. Every role at Coinme contributes to building a financial future where everyone has the tools to thrive. At Coinme, your growth fuels our mission. Together, we RISE.
About The Dollar Foundation
The Dollar Foundation is the non-profit steward of the Bitcoin Dollar â a DeFi yield platform built on BTCD, a collateralized token holding 50/50 BTC/USD exposure.
BTCD itself isn't the product; it's the foundation. Staking BTCD mints sBTCD, a yield-bearing token that captures returns from the full underlying portfolio â productive BTC (ybBTC), productive dollars (sUSDS, sUSDe etc.), and the portfolio's volatility-monetization engine. That makes sBTCD one of DeFi's most powerful collateral primitives: it earns from both sides of the balance sheet.
Using sBTCD as collateral, the platform builds isolated, structured products on top:

USD Vault â borrows BTC against sBTCD for 12â19% APY in dollar terms, with zero BTC price risk to the depositor.
BTC Vault â borrows USD against sBTCD for 6â14% APY denominated in BTC, preserving full Bitcoin exposure.

Depositors simply choose USDC or wBTC; the vaults handle leverage, rebalancing, and risk. Today, that engine drives BTCD TVL. Tomorrow it powers a family of assets â an ETH Dollar, a HYPE Dollar, an XRP Dollar and beyond â each a new productive collateral primitive on the same rails.
The protocol is live, audited, and in market, built by crypto leaders from Coinme, Bullish, ShapeShift, Credora, and ether.fi, and backed by Polygon Labs and Coinme.
Role Overview
We are hiring a founding CEO to own capital formation, TVL growth, and the FISC token economy. This is not a foundation steward role and not a TradFi executive seat. It is a hands-on, commercial, crypto-native operating role for someone who has personally scaled a DeFi protocol, knows tokenomics as a craft, has credibility with curators, funds and risk firms and can champion a vision for the ecosystem online and onstage.
Key Responsibilities

Own TVL growth across token demand, staking, and vault deposits â and set, track, and report the growth and financial metrics that govern it.
Lead capital formation end-to-end â raise the Series A from crypto-native investors and secure the seed liquidity and incentive capital needed to bootstrap and retain TVL.
Own the FISC token economy and capital-markets strategy â tokenomics, emissions, points and incentive programs, liquidity mining, and bribe-market deployment.
Convert and deepen the curator and risk pipeline â turn warm relationships into live, endorsed integrations. Curator trust is the protocol's #1 conversion unlock.
Build the capital stack beyond the raise â crypto hedge funds, LPs, and ecosystem partners now; institutional and TradFi allocators as the platform matures.
Be the public face of Bitcoin Dollar and FISC â conferences, podcasts, Twitter Spaces, and forums â carrying a credible, transparent narrative.
Drive the trust-infrastructure agenda â real-time Proof of Reserves, DeFiLlama and aggregator listings, public risk assessments, and curator endorsements â and forge integrations (Pendle, Morpho, Aave, cross-chain) that extend sBTCD composability and distribution.
Lead a small, senior team â hire selectively, set the operating cadence, manage runway and burn, and steward the long-term roadmap toward the multi-asset "Dollar" family, FISC seasons, and DAO governance.

Qualifications

Personally drove measurable TVL or AUM growth at a DeFi protocol with specific, defensible numbers
Deep crypto-capital-markets fluency â tokenomics and incentive design, lending markets, vaults, leverage, PT/YT and bribe markets, liquidity provisioning, and on-chain analytics.
Credible, existing curator and risk-firm relationships, with a proven ability to convert skeptics i

Chief Executive Officer The Dollar Foundation at Coinme